Apple vs. Google. AT&T vs. Verizon. The competition for mobile dominance is not only hot, it is heating up further with every phone release. Why has this sector become such a consumer staple? Two words: mobile applications.
Based on the rapid advancement in mobile technology, applications and mobile tools offer everything that a consumer or business person could possibly dream of. Consumers didn’t pay $500-$600 for the first iPhone because it could dial a phone number, they did so because they could do amazing things with it. Now for the million dollar question: Why doesn’t your company have a mobile application?